Welcome to Ink and Spirits by NAIRA

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Welcome to My Blog – Where Stories, Secrets, and the Writing Life Collide

Every story has a deeper layer, and this is where I unravel the mysteries behind my books, share the real-life inspirations behind my stories, and offer insights into the writing and publishing journey.

Here, you’ll find:

  • Behind-the-scenes secrets from Mist and Unappeased Spirits and Sun on Your Back
  • The true stories that inspired my books, from unsolved disappearances to real-life trauma
  • Writing & publishing insights—what I’ve learned along the way
  • Expanded thoughts from my most viral social media posts, diving deeper into topics that sparked conversation

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Voices in the Mist – The Soundtrack Behind a Supernatural Love Story

Voices in the Mist – The Soundtrack Behind a Supernatural Love Story Explore the official playlist for Mist and Unappeased SpiritsBy Naira KhanMeta description:Discover the emotional Spotify playlist behind Mist and Unappeased Spirits, a supernatural romance that spans Scotland and Zimbabwe. Each track captures the heartache, memory, and mystery of

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Generational Haunting in Romantic Fiction

Generational Haunting in Romantic Fiction A deeper look into how inherited trauma weaves through our love stories. When we think of romantic fiction, our minds often turn to starry-eyed lovers, heart-fluttering moments, and dramatic breakups. But for many writers—and readers—romance is more than escapism. It’s a mirror reflecting the unresolved

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Sun on Your Back – A Soundtrack for Survival

The emotional playlist behind a story of silence, trauma, and hope Every Survivor Has a Soundtrack In Sun on Your Back, Diara is a woman shaped by silence—and by sound. Music was her one refuge growing up in a fractured home. Now, as she raises a child in secret and

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Writing Stories That Matter: Advocacy Through Fiction

 Using literature to highlight social issues affecting women and children Fiction as a Mirror to Reality Stories hold power. They illuminate truths, challenge injustice, and give voice to the silenced. For me, writing is more than storytelling- it is advocacy, a way to bring awareness to the realities of violence

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William’s Struggle: A Deep Dive into Addiction & Recovery

How substance use and personal demons create a complex character arc in Mist and Unappeased Spirits The Rise and Fall of a Rugby Star William Robertson had everything: a promising rugby career, privilege, and charm that made him the golden boy of his aristocratic family. As the captain of his university rugby

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Voices in the Mist: The Enigmatic Mermaids of Mount Nyangani

A Mountain of Mysteries Mount Nyangani, Zimbabwe’s highest peak, is more than just a landscape of mist-covered cliffs and winding streams. It is a place where the air feels charged with unseen forces, where people have walked into the mist-never to return.For years, whispers of strange disappearances have surrounded this

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Introduction to Social Media & the Challenges of Book Promotion

“Writing a book is one thing. Getting people to read it? That’s a whole different story.”

When I first started out, I had no idea how much social media would shape my journey as an author. I thought writing the book would be the hardest part—but then I entered the world of marketing, algorithms, and endless content creation.

I had to teach myself everything from scratch:

  • How to make engaging videos with CapCut
  • Designing eye-catching visuals with Canva
  • Learning what makes a post go viral (and what gets ignored)
  • Figuring out which ads actually work and which ones drain your budget

It was overwhelming. It was frustrating. It was time-consuming. But eventually, through trial and error, I started to understand what resonates with readers and how to use social media as a tool rather than a burden.

 The reality is: social media isn’t just a promotional tool—it’s an extension of your storytelling.

It allows authors to connect with readers, build communities, and showcase the heart behind their stories. But it requires:

✅ Patience (because success doesn’t happen overnight)

✅ Adaptability (because platforms change all the time)

✅ Creativity (because engagement matters more than just posting)

So, if you’re an author feeling lost in the sea of hashtags, algorithms, and content creation pressure—know that you’re not alone. It’s a learning curve, but one that can transform your career if approached with curiosity and persistence.

Here are some of my posts that performed very well on social media.

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